When the time comes to pick up a set of new display boards for use in any kind of business or marketing application, you’ll find yourself with the choice of ordering directly from the manufacturer or using a third-party one-stop-shop retailer. Head to any kid of large office stores these days and you can find all manner of display boards and accessories from a series of known brands, which is why this tends to be the most obvious approach of choice for most.
However, as is the case in so many other areas of business it may in fact be in the best interests of all involved to consider heading straight to the supplier instead of the standard High Street retailer. The reason being that when you do anything but buy direct, you’re effectively including a middleman in the process which will in most instances rob you and your business of a series of benefits.
Does it really make such a difference when buying something as simple as display boards? Indeed it does, or at least it can – here’s a look at just a few examples to illustrate the point:
1 – Why Pay More?
First of all, when a standard third-party seller picks up boards and other bits and pieces from a manufacturer, they pay the manufacturer’s direct selling price for everything they buy. After this, they go on to sell the products on to their own customers at a slightly elevated price in order to make a little extra money – it’s not like they’re doing what they do out of the goodness of their hearts, right? As such, when you buy this way, you’re not only paying for the goods you’re picking up but also for the extra premium added onto the price to generate profit for the seller. By contrast, buy directly from a leading brand and you pay only for the goods you take home – the common sense of which really doesn’t need explaining!
2 – Bespoke Orders
Something else to bear in mind is that when you pick up boards and other similar supplies from a standard everyday retailer, you’re limited only to the product they have decided to carry. Suffice to say that as a general office-type store with a thousand different product ranges, it’s likely that the boards they have to offer are going to be pretty limited in terms of both quantity and variety. By contrast, when you head to a manufacturer directly you immediately open up the prospect of a massively expanded product range where finding the most appropriate boards to suit can be much easier. In addition, you may also be able to discuss bespoke orders for custom projects the likes of which will guarantee you a product that’s a perfect fit!
3 – Help and Advice
Most office supply stores and the likes will be able to offer a decent amount of advice on the kinds of products they sell, though realistically they cannot be expected to know everything about everything – there’s just too much in there to make it possible. As such, if you have questions and queries to address on the subject of display boards, you might be pointed in the right direction but there’s always the chance you’ll be sent down the wrong alley entirely. This is another reason why buying direct makes so much sense as literally nobody out there knows more about display boards than those who design, manufacture and sell them for a living.
4 – Simple Convenience
Admittedly, it’s hardly the biggest of headaches to head out to any given store and pick up what you need, but it’s still an inconvenience when compared to the ease of shopping online directly with a leading manufacturer. This is especially so in instances where multiple or repeat purchases may be necessary over any given period of time – simply build a good connection with a great manufacturer and have all your needs taken care of by one market-leading source.
5 – Consistency
Last but not least, it’s normal for standard stores to swap and change their lines all the time in order to not only keep up with the curve, but make sure their own profits are kept topped-up when and where possible. As such, it’s not uncommon to buy a bunch of display boards, head back the next week for a few essential accessories and be told they don’t stock that particular brand anymore or any compatible add-ons. So, once again, it just makes more sense to stick with a single leading provider in order to guarantee consistency and quality across the board.
